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Careers

CREATIVE DIRECTOR

06.16.2020

THE BRAND

Superette is a cannabis retail concept created for the Canadian adult-use market. We launched Superette in the Ottawa market in April 2019 and are excited to be part of a fast paced and growing industry.

As part of Superette, you will be a part of an exciting and growing brand within a new industry in the Canadian retail market.

At Superette we work to create a better retail experience within cannabis retail. We’re familiar without feeling boring. We’re current without feeling trendy. We’re inviting without feeling try hard, and we’re convenient without feeling run-down. Our teams are also savvy as we encourage innovation and an entrepreneurial spirit. We love what we do, and we are committed to excellence across our customer experience, employee experience, the products we offer and the relationships we build.

THE TEAM

Everyone on our Retail Team works together towards a common: to maximize sales by creating best in class experiences that focus on education first service. By being knowledgeable, friendly and inviting, our retail teams are committed to building relationships with our customers and contribute to an environment that is fast-paced, fun and full of opportunity.

THE OPPORTUNITY

The Creative Director role manages the creative vision of Superette’s brand. This role is focused on directing all creative touch-4points including in-store graphics, wayfinding and interior design, e-comm and lifestyle photography, social assets, website and other digital marketing collateral. This individual will report to the Chief Brand Officer, oversee the Designer(s), and work closely with the Director of Marketing & Marketing team to drive brand visibility, relevance and evolution. You bring the strengths of your established design practice with you, have a point of view, and are constantly seeking a new or better way of doing something. Additionally, you can easily manage the details without losing the big picture vision for the brand.

As a Creative Director, you are visionary, thoughtful, and a good communicator.

THE ROLE

As a Creative Director, you are responsible for

  • Establishing new creative initiatives across all brand touchpoints

  • Managing department timelines, budgets and deliverables for all creative projects

  • Managing the Designers’ workload and establishing goals for their career growth

  • Overseeing and contributing to all design work including merch and apparel, menus, in-store signage and installations, social media materials, newsletters, etc.

  • Collaborating to support the priorities of other departments, ensuring swift and on time delivery of creative assets

  • Creative Directing and engaging other creatives in the community including photographers, web developers, videographers and printers

  • Creative Directing and engaging with construction partners for store build outs

  • Supporting with production and communicating with external vendor partners to manage quality control of all creative work

As a Creative Director you are:

  • Able to plan and establish the priorities of the department

  • Passionate about the Superette brand and the cannabis industry

  • Keep up to date with trends in the cannabis and design industries

  • A strong communicator who can share ideas easily

  • Proactive and deadline oriented

  • An organized and detail-oriented mindset

  • Agile, open and curious

  • Able to offer and receive feedback with ease

  • Committed to growing yourself and skill set

  • Excited to learn, grow and adapt in a new environment

Reporting Directly To: Chief Brand Officer Travel: Limited – Role based in Toronto

Qualifications:

  • 8+ years of design experience, preferably a mix of studio and in-house environments, with a specific focus in branding

  • Previous management level experience as a Creative Director, Art Director, Design Director or equivalent.

  • Bachelor of Fine Arts in Graphic Design or equivalent is preferable

  • Expert knowledge of the Adobe Suite: Illustrator, inDesign & Photoshop.

  • Basic knowledge of video editing / GIF creation, Keynote

  • Basic knowledge of Mailchimp and other social media platforms

  • Experience executing on brand identities and respective brand guidelines

  • Experience with directing marketing campaigns, especially emails and social posts

  • Experience with wayfinding, signage, retail or exhibition design

*Please send your resume, cover letter and sample of your portfolio via PDF or website link to careers@superetteshop.com.

Note: The successful candidate will be required to supply references.

We are grateful for the interest in this role from all candidates, however, we will be contacting only those that best meet the requirements.

Superette is an equal opportunity employer. We are committed to building a diverse, inclusive and safe workplace where all team members have the opportunity to succeed. We believe this begins with recruitment.

To better represent the communities we serve, Superette encourages applications from individuals of all backgrounds, ancestry, gender identity, sexual orientation, ages and abilities. If you require accommodation for a disability at any stage of the recruitment process, applicants are asked to make their accommodation needs known.

If your experience is contrary to this statement, please share your feedback and experience at community@superetteshop.com.

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